By Consortium NYC · Territory Exclusive
Full Loop CRM
Lead Generation to Reviews
The first full-cycle CRM built for home service businesses. Organic lead generation, AI-powered sales, scheduling, GPS field operations, payments, client feedback, and retargeting — one platform replaces 9+ tools. No per-lead costs. No Google Ads dependency. Your territory, your leads, your data. Built by Consortium NYC on the same stack that powers The NYC SEO.
The Problem With Every Other CRM
Most CRMs are glorified scheduling tools. Jobber helps you dispatch. Housecall Pro helps you invoice. ServiceTitan helps you manage operations. But none of them answer the most important question: where do the leads come from? Without a real SEO strategy or content marketing engine baked into your CRM, you are always dependent on rented traffic.
So you end up paying Thumbtack $50 per lead — shared with 4 competitors. You run Google Ads at $30 to $85 per click. You list on Yelp and pray. You bolt together 9 different tools with 9 different logins, 9 different bills, and zero integration between them. Your leads go into one system, your schedule lives in another, your payments in a third, and you have no idea which marketing dollar actually produced which customer. Without proper analytics and reporting, you are flying blind.
Full Loop CRM was built because we lived this problem. After 25+ years of building SEO systems and web platforms for home service businesses, we knew the CRM market was broken. Every tool solved one piece. None solved the full loop. So we built one that does — from the first Google search to the five-star review.
7 Stages. One Platform. Zero Gaps.
Full Loop CRM covers every stage of the home service business lifecycle — from the moment a customer searches for your service to the moment they leave a review and refer a friend. It combines automation, AI agents, and local SEO into a single closed-loop system.
Lead Generation
Full Loop CRM includes a multi-domain SEO strategy with neighborhood-specific websites. We build and manage 100+ domains targeting organic search across Google, Bing, ChatGPT, Claude, and DuckDuckGo. The attribution engine maps every lead to the exact domain and neighborhood that generated it. No per-lead costs. No ad spend. Pure organic leads flowing directly into your CRM — not shared with competitors, not marked up by a middleman. This is the same programmatic SEO approach we use at The NYC SEO, now built directly into your CRM.
AI-Powered Sales (Selenas)
The moment a lead comes in, Selenas — our bilingual AI sales assistant — engages them via SMS. She qualifies prospects by location, service type, home size, and budget. She answers 12+ common questions about pricing, insurance, cancellation policies, and availability. She handles rescheduling and complaint escalation for existing clients. Full conversation transcripts are stored in every client profile. Selenas handles 80% of what a receptionist does — 24 hours a day, 7 days a week, in English and Spanish. Your phone stops ringing for questions that do not need you.
Scheduling & Booking
Clients book through a self-service portal with real-time availability. The system supports 7 recurring patterns — daily, weekly, biweekly, monthly, and custom intervals. Automated 4-stage reminder cascade (7 days, 3 days, 1 day, 2 hours) virtually eliminates no-shows. Drag-and-drop calendar management with automatic price recalculation when services or schedules change. Your schedule stays full without you manually confirming every appointment.
Field Operations
Team members check in and out of jobs using the bilingual team portal with GPS verification — confirming they are within 528 feet of the job site. Real-time earnings dashboards keep teams motivated. Emergency jobs can be broadcast to all available staff with one click. Automatic payroll calculation from actual hours worked eliminates timesheet disputes. PIN-based login means no app downloads, no passwords, no friction for your crew.
Financial Management
Real-time revenue tracking — today, this week, this month, year-to-date. Per-team-member payroll with one-click payment marking. 9-category expense tracking with receipt uploads. P&L reporting with gross and net margin analysis. Tax-ready 1099 contractor reports generated automatically. You see exactly how much money is coming in, going out, and staying in your pocket — without opening QuickBooks.
Client Retention & Retargeting
Automated thank-you emails and SMS go out 3 days after every first service. Anonymous feedback collection catches problems before they become bad reviews. AI-powered complaint detection triggers phone escalation immediately. Lifecycle status tracking (New, Active, At-Risk, Churned) shows you exactly which clients need attention. Built-in referral program with 10% commission tracking turns your best customers into your best salespeople.
Admin & Analytics Dashboard
11 purpose-built pages covering every aspect of your operations. Executive dashboard with revenue cards and 10-month forecasting. Client management with lifecycle status. Team management with GPS tracking history. Lead analytics across your entire domain portfolio. Notification center with 20+ event types. In-app technical documentation covering 25 sections. One login. One dashboard. Complete visibility into every corner of your business.
One Platform Replaces 9+ Tools
Stop paying for a patchwork of disconnected software. Full Loop CRM does what all of these tools do — in one place, with zero integrations needed. See our pricing page for a full breakdown of what is included.
Jobber
Scheduling & dispatch
Housecall Pro
Field management & GPS
ServiceTitan
Operations & workflow
Mailchimp
Email marketing & retargeting
SimpleTexting
SMS & AI conversations
Google Analytics
Lead & revenue attribution
QuickBooks
P&L, payroll & expenses
ReferralCandy
Referral program & tracking
Thumbtack / Angi
Organic lead generation
Wondering What You’re Leaving on the Table?
Most NYC service businesses are invisible on Google, Bing, and AI search. It doesn’t have to stay that way.
Who Full Loop CRM Is Built For
Any home service or field service business that sends teams to customer locations. Whether you are a plumber, electrician, or HVAC contractor — if you have a schedule, a crew, and customers who find you through search, this is your platform.
We support 170+ service categories across the NYC metro area. If your industry is not listed, contact us — Full Loop CRM is customizable for any business and built to adapt to any field service operation, workflow, or market. Our marketing consulting team can help determine the right configuration and branding for your business.
Territory Exclusivity: Your Market. Locked.
This is the single biggest differentiator between Full Loop CRM and every other platform on the market. When you sign up for Full Loop CRM, we lock your trade in your metropolitan area. If you are a cleaning company in NYC — no other cleaning company in NYC gets access to Full Loop CRM, its lead generation system, or its organic domains.
On Thumbtack, you compete with every other provider on the platform. On Google Ads, you bid against every competitor in real time. On ServiceTitan, your competitor could be using the exact same tool with the exact same playbook. On Full Loop CRM, your competitor cannot even sign up. Your leads are your leads. Your domains are your domains. Your territory is yours. Combined with a strong Google Business Profile and off-page SEO presence, you own the search results in your market from every angle.
Territories are assigned on a first-come, first-serve basis. Once claimed, they are permanent as long as your license is active. We are currently accepting applications for metros across NYC, New Jersey, Long Island, and Westchester — and expanding nationally.
Built on the Best Stack in the Industry
Full Loop CRM runs on the same modern infrastructure we use for every Consortium NYC product — the same stack behind our web design and development work and our on-page SEO infrastructure. No WordPress. No legacy code. No compromises.
Next.js
React framework for sub-1-second page loads, server-side rendering, and static generation. The same tech behind The NYC SEO's 54,000+ page platform.
Supabase
PostgreSQL database with real-time subscriptions, row-level security, and built-in authentication. Your data is yours — not locked in a proprietary system.
Vercel
Edge deployment with 99.99% uptime, automatic scaling, and global CDN. Your CRM is fast no matter where your team or clients are located.
Resend
Transactional email with 99%+ deliverability. Automated reminders, thank-you messages, feedback requests, and retargeting campaigns.
Telnyx
Enterprise-grade SMS and voice infrastructure. Powers the Selenas AI assistant, appointment reminders, and all client communications.
Git & CI/CD
Every change is version-controlled, tested, and deployed automatically. No manual updates. No downtime. Continuous improvement built into the platform.
Full Loop CRM Pricing
Two straightforward tiers, both with unlimited CRM users. Choose the CRM suite or add the managed website, SEO, and agreement-defined territory package. Ready to discuss your fit? Contact us or submit a partnership request to get started.
CRM Only
Full CRM Suite
Unlimited users. No setup fee.
- ✓Unlimited users
- ✓All 7 business stages
- ✓AI sales assistant (Selenas)
- ✓All client, team & admin portals
- ✓Lead tracking & attribution
- ✓GPS operations & payroll
- ✓Financial tools & reporting
- ✓Core platform updates
Full Service
Website, SEO & Exclusive Territory
The CRM is included in the $2,500 monthly total.
- ✓Full CRM suite with unlimited users
- ✓One-time website setup
- ✓Ongoing website management
- ✓SEO management
- ✓Cities and ZIP codes defined in the agreement
- ✓Territory exclusivity while the package remains active
What Full Loop CRM Customers Say
“I went on vacation for a week and the business ran itself. Selenas handled every lead, the schedule stayed full, and I came back to more revenue than if I had been working. I have never used a tool that actually makes me less necessary to my own company — in the best possible way.”
— Cleaning Service Owner, NYC
“I turned off my ads the next day. The organic domains were already generating more leads than I was getting from Google Ads — and they were higher quality because people found us through real search, not a sponsored result. My cost per lead dropped from $85 to essentially zero.”
— HVAC Company Owner, New Jersey
“The territory exclusivity sold me. I am the only landscaper in my metro on Full Loop CRM. My competitors cannot access the same leads, the same domains, or the same tools. That kind of competitive moat does not exist anywhere else.”
— Landscaping Company Owner, Long Island
Full Loop CRM + The NYC SEO = Total Market Control
Full Loop CRM and The NYC SEO are both built and owned by Consortium NYC. They share the same technology stack, the same SEO methodology, and the same team. This is not a partnership — it is one integrated ecosystem.
The NYC SEO builds the organic search infrastructure — strategy, technical SEO, content, AI search optimization, and programmatic page generation. Full Loop CRM turns that traffic into booked jobs, managed operations, collected payments, and retained customers.
Together, they create a closed loop that no competitor can replicate: organic search generates leads, AI-generated content scales your online presence, AI qualifies your leads, your schedule fills automatically, your team completes the work, the customer leaves a review, and that review powers more organic search visibility. A fractional marketing manager can oversee the entire system so you stay focused on operations. Every stage feeds the next. Nothing leaks.
SEO Services
Organic search infrastructure that drives leads into Full Loop CRM.
AI Search Optimization
Get recommended by ChatGPT, Perplexity, and other AI platforms.
Web Design & Development
Next.js sites that rank — the same stack Full Loop CRM runs on.
AI Agent Development
Custom AI agents built on top of your data in Full Loop CRM.
Marketing Consulting
Strategic guidance on growth, positioning, and market expansion.
Analytics & Reporting
Track performance across SEO, CRM, and every marketing channel.
20 Years. Hundreds of Businesses Ranked. Your Turn.
We’ve been doing this since before Google existed. Your competitors wish they had this kind of experience on their side.
Frequently Asked Questions About Full Loop CRM
What is Full Loop CRM?
Full Loop CRM is the first full-cycle CRM built specifically for home service businesses. It covers every stage of your business — from organic lead generation and AI-powered sales to scheduling, GPS-tracked field operations, payments, client feedback, and retargeting. One platform replaces Jobber, Housecall Pro, ServiceTitan, Mailchimp, SimpleTexting, Google Analytics, QuickBooks, and more. Built by Consortium NYC, the same team behind The NYC SEO.
How much does Full Loop CRM cost?
There are two tiers. The full CRM suite is $250 per month with unlimited users and no setup fee. Full service is $25,000 upfront plus $2,500 per month and includes the CRM, unlimited users, website setup and management, SEO management, and agreement-defined territory exclusivity. The CRM is included in the $2,500 monthly total, not added to it.
What does territory exclusivity mean?
Territory exclusivity is included only with the full-service tier and applies to the cities and ZIP codes listed in the signed agreement. It begins after the agreement is signed and the setup payment is received, remains attached to the $2,500 monthly package, and ends if that package is cancelled.
What tools does Full Loop CRM replace?
Full Loop CRM replaces 9+ traditional tools: Jobber (scheduling), Housecall Pro (field management), ServiceTitan (operations), Mailchimp (email marketing), SimpleTexting (SMS), Google Analytics (tracking), QuickBooks (finance), ReferralCandy (referrals), and any lead generation service you currently pay for. One login, zero integrations, no per-lead costs.
What is the AI sales assistant (Selenas)?
Selenas is a 24/7 bilingual AI chatbot that engages leads via SMS the moment they come in. She qualifies prospects by location, service type, home size, and budget. She answers 12+ common questions about pricing, insurance, cancellation policies, and scheduling. She handles rescheduling and complaint escalation for existing clients. Full conversation transcripts are stored in every client profile. Selenas handles 80% of receptionist duties automatically — your phone stops ringing for questions that do not need you.
How does lead generation work in Full Loop CRM?
The $250 CRM suite captures, attributes, and follows up with leads generated by your existing channels. The full-service tier adds a managed website and SEO program for the territory defined in your agreement. The CRM then tracks those leads through scheduling, service, payment, and review follow-up without per-user fees.
Does Full Loop CRM work for my type of business?
Full Loop CRM is built for any home service or field service business — cleaning services, carpet cleaning, window cleaning, pressure washing, landscaping, lawn care, handyman, pest control, HVAC, plumbing, electrical, painting, junk removal, pool cleaning, and more. If your business sends teams to customer locations on a scheduled or on-demand basis, Full Loop CRM is built for you.
How does GPS tracking work?
Team members check in and out of jobs using the bilingual team portal. GPS verification confirms they are within 528 feet of the job site. The system automatically calculates actual hours worked for payroll. You see real-time location of your teams in the admin dashboard. Emergency jobs can be broadcast to all available staff with one click.
Is there bilingual support?
Yes. The entire team portal is available in English and Spanish with PIN-based login. The AI sales assistant Selenas is fully bilingual. Client communications can be sent in either language. This is critical for home service businesses in markets like NYC where bilingual operations are not optional — they are a competitive requirement.
How does Full Loop CRM compare to ServiceTitan or Jobber?
ServiceTitan and Jobber focus on operations such as scheduling and dispatch. Full Loop CRM covers lead capture, AI-assisted sales, booking, field operations, payments, feedback, and follow-up in one suite with unlimited users. The full-service tier also adds a managed website, SEO management, and agreement-defined territory exclusivity.
What is the tech stack behind Full Loop CRM?
Full Loop CRM is built on the same modern stack we use for all Consortium NYC products — Next.js for the frontend, Supabase for the database and authentication, Vercel for hosting and deployment, Resend for transactional email, and Telnyx for SMS and voice. No WordPress. No legacy code. No plugin dependencies. This stack delivers sub-1-second load times, 99.9% uptime, and the ability to scale to thousands of concurrent users without performance degradation.
Who built Full Loop CRM?
Full Loop CRM is built and owned by Consortium NYC — the same company behind The NYC SEO. We have 25+ years of experience in home services, web development, SEO, and business growth strategy. We built Full Loop CRM because every CRM we tried was missing the most important piece: lead generation. So we built one that starts with leads and handles everything that comes after.
Let’s Build Something That Lasts.
Tell us about your business and we’ll tell you exactly what we’d do — and what we wouldn’t waste your money on.